Can I do PPC without SEO?


  • Yes, as PPC is not SEO dependent. It does not rely on Google search algorithms. It’s an advertising campaign that takes advantage of Google’s nature as a search engine.
  • Unlike SEO, PPC will never generate free traffic because Google is ranking you based on your ad spend and not the quality of your site.  SEO is an investment in the quality of your site and not just an investment in gaining organic rankings.

Was this answer helpful?

 Print this Article

Also Read

What is PPC?

Pay Per Click (or SEM - Search Engine Marketing in Google's parlance) is a type of advertising...

Who should use PPC management services?

Small Business who want to improve their online presence on Google and show their products to...

What are the benefits of PPC to my business?

It improves your online presence on Google search and increases the chance of targeting the right...

Does it put my ad on the top page of Google every time?

No, and in most cases, you wouldn’t want it to be. The Google AdWords system does not just take...

Will PPC ensure leads and sales for my business?

No. Just like any type of advertising, Google AdWords can never guarantee any sure sales or...